002 Highlight 1 - The Most Important Job of a Chief Evangelist - Jen Allen (Challenger)

Jen Allen made the transition from being an individual contributor in a sales role to Chief Evangelist at Challenger Inc.

In this clip, she answers our standard, opening question about the most important job or role of a Chief Evangelist. In short: humanizing the problems our customer face and generating buyer demand in the process.

Check out Episode 002 on Demand Generation as Chief Evangelist with Jen Allen ...

Apple Podcasts: https://podcasts.apple.com/us/podcast/002-jen-allen-challenger-on-demand-generation-as-chief/id1652687400?i=1000585749648

Spotify: https://open.spotify.com/episode/6wHpHDlnVCHkHVd7WGupWi

Amazon Music: https://music.amazon.com/podcasts/a1ac6eea-f0ab-4546-a3ff-80b4f7a05fd9/episodes/94b9995f-0a91-46a2-a616-21975b96e89a/chief-evangelist-with-ethan-beute-002-jen-allen-challenger-on-demand-generation-as-chief-evangelist

ChiefEvangelist.com: https://www.chiefevangelist.com/002-jen-allen-challenger-on-demand-generation-with-evangelism/