In this clip: Ton speaks to the way the mission affects company culture. A mission to create a change - to make something in particular happen - that creates energy on the inside with employees and creates energy on the outside with customers. As we deliver on the promise, it creates market momentum and creates irrational buying forces.
In this episode: Ton Dobbe, the founder of Value Inspiration and the author of "The Remarkable Effect: The Essential Book for Tech Entrepreneurs on a Mission." Ton dives into the relationship between product marketing and evangelism with our host, Ethan Beute.
Discover Ton's insights on achieving true remarkability and learn how to apply his innovative methodology to create meaningful differentiation and exceed customer expectations. He also delves into his mission at Value Inspiration and reveals the transformative role product marketing has played throughout his career journey.
See or hear this episode with Ton on Chief Evangelist with Ethan Beute:
- YouTube: https://youtu.be/Wh8yV510WFw?si=CMRbhdH2nw9cfIxR
- Apple Podcasts: https://podcasts.apple.com/us/podcast/039-ton-dobbe-on-driving-your-mission-with-empathy/id1652687400?i=1000631816115
- Spotify: https://open.spotify.com/episode/3Zk96RZztFGio9Sj8gsHkh
- Chief Evangelist: https://www.chiefevangelist.com/039-ton-dobbe-on-driving-your-mission-with-empathy-and-remarkability/
Chief Evangelist is produced by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/
