In this highlight:
Joshua provides two key questions he asks aspiring evangelists. First is around technical aptitude to hold your own with any other product user. Second is the "inability to not tell everybody" - you have to feel compelled to evangelize.
In this episode:
Joshua Burkhow, Chief Evangelist at Alteryx, joins Ethan Beute and shares insights into integrating storytelling into his role as an evangelist. Storytelling plays a pivotal role in the art of evangelism, enabling us to comprehend our client's unique perspectives and needs.
Joshua also explains the process of crafting and delivering compelling narratives. Joshua emphasizes the importance of ensuring your message comes across clearly and avoids anything unnecessary. This applies to evangelizing to the market, prospects, and clients, as well as to salespeople, sales engineers, and customer success managers.
See or hear this entire conversation on Chief Evangelist with Ethan Beute:
- YouTube: https://youtu.be/wuG9xvtZw4I
- Spotify: https://open.spotify.com/episode/6WfO2yNPKTXdruFmpFpV3H
- Apple Podcasts: https://podcasts.apple.com/us/podcast/chief-evangelist-with-ethan-beute/id1652687400
- Chief Evangelist: https://www.chiefevangelist.com/025-joshua-burkhow-alteryx-on-relationships-communication-skills-and-technical-aptitude/
Chief Evangelist is produced and sponsored by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/
