In this clip: Ton explains that anything humans do doesn't scale. So we automate things. But the "magic is in the blend" between humans and tech. He shares a couple of examples of companies - TOPdesk and SALESmanago - that are biasing toward more human connection and value and winning with that strategy.
In this episode: Ton Dobbe, the founder of Value Inspiration and the author of "The Remarkable Effect: The Essential Book for Tech Entrepreneurs on a Mission." Ton dives into the relationship between product marketing and evangelism with our host, Ethan Beute.
Discover Ton's insights on achieving true remarkability and learn how to apply his innovative methodology to create meaningful differentiation and exceed customer expectations. He also delves into his mission at Value Inspiration and reveals the transformative role product marketing has played throughout his career journey.
See or hear this episode with Ton on Chief Evangelist with Ethan Beute:
- YouTube: https://youtu.be/Wh8yV510WFw?si=CMRbhdH2nw9cfIxR
- Apple Podcasts: https://podcasts.apple.com/us/podcast/039-ton-dobbe-on-driving-your-mission-with-empathy/id1652687400?i=1000631816115
- Spotify: https://open.spotify.com/episode/3Zk96RZztFGio9Sj8gsHkh
- Chief Evangelist: https://www.chiefevangelist.com/039-ton-dobbe-on-driving-your-mission-with-empathy-and-remarkability/
Chief Evangelist is produced by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/