In this episode: Justin Robbins, Founder and Principal Analyst at Metric Sherpa. Justin joins Ethan Beute to share the importance of real-world experience serving as the foundation for effective evangelism.
Justin explains why many companies need a savvy, strategic evangelist, not just a spokesperson. Evangelism creates meaning and impact and advances a movement. He also talks through his service as a Chief Evangelist and as a Senior Director of Corporate Communications and Evangelism.
Here in this clip: he describes different paths and different manifestations of the Chief Evangelist role. In the future, companies may not have it in one role, but they need someone leading research, being out in the market, and doing the work of evangelism.
See or hear the full conversation with Justin on Episode 018 of Chief Evangelist with Ethan Beute:
- YouTube: https://youtu.be/ABAEJ4Nl9F8
- Spotify: https://open.spotify.com/episode/4bKbj7k8QOXKSbx9KZTwxb
- Apple Podcasts: https://podcasts.apple.com/us/podcast/018-justin-robbins-on-creating-meaning-and-impact-as/id1652687400?i=1000606567463
- Chief Evangelist: https://www.chiefevangelist.com/018-justin-robbins-on-creating-meaning-and-impact-as-chief-evangelist/
